2D Animation Studio

What is 2D Animation?

2D animation brings a spark of life and a burst of personality to ideas through movement. Its flexible nature means there are virtually no limits to what you can create—from sleek motion graphics to larger-than-life characters. 

Often used in explainer videos, adverts and brand storytelling, 2D animation helps businesses add depth to their messages and strengthen their identity. By adding sound or voice overs, it becomes a powerful tool to communicate ideas.

Types of 2D Animation we Offer

Our 2D animation studio offers different styles to suit every brand and business.

Advertising Videos

2D animation is a cost-effective way to deliver powerful ads in a simplified way.

Corporate & Brand Videos

Communicate messaging clearly using 2D animation and build on your brand’s unique identity. 

Explainer Videos

Use visual aids to help break down complex ideas and increase viewer understanding. Demonstrating problems and showcasing solutions can build credibility and consumer trust.

Internal Communications Videos

Increase engagement by adding 2D animation to your internal videos. Celebrate wins and share internal updates with exciting motion graphics.

Music Videos

Capture the essence of your music and message with cost-effective storytelling that delivers standout style without breaking the budget. 

Product & App Videos

Create user-friendly 2D animations that demonstrate product/app functionalities and benefits.

Social Videos

Grab attention using high-impact 2D animation to create highly-shareable and engaging content on social media.

Training & Education

Empower learners through interactive training systems that are both engaging and informative.

Key Production Services for 3D Animation & VFX:

Experience the full Hollywood effect right here in our 2D animation studios, Australia. We offer a wide range of motion graphics and VFX. These are available for our 3D animation services too.

Script Writing

Add depth to your visual storytelling with a compelling narrative. Use script writing to provide detail and context that enriches the animation. 

Voice Over Production

Incorporate dialogue to your 2D animation to boost engagement and add depth. Create distinct personalities and refine your brand’s tone of voice – from playful and informal to clear and informative.

Design & Illustration

Our 2D animation studio team are experts in their craft. With incredible illustration skills, we bring your design aspirations to life while offering valuable insights to support your design development. 

Animation

We incorporate a range of animation skills to add depth to your visual storytelling—from mixed media to character movement.

Sound Design

Include sound elements to deepen messaging and evoke an emotional response.

Why Choose Motionlab for 2D Animation?

Our years of animation experience and local marketing expertise uniquely positions us as leaders in Sydney’s animation scene. Our strong client satisfaction reflects our collaborative approach which combines creative visions with strategic marketing insights.

Tailored Solutions

We’ll work with you to understand your content needs and desires. This ensures we produce animation which perfectly reflects your ideas.

Transparent Process

We operate with complete transparency. You’ll always have a clear picture of what’s happening regarding updates, progress, pricing, and deadlines. 

Passionate Team

Our team boasts some of Australia’s best artists and animators. We’re committed to sharing our expertise and high-quality animation skills to produce excellent results. 

What is the process for creating a 2D animated video?

At our 2D animation studio, we’re with you every step of the way—from concept to final delivery. Here’s what you can expect:

Discovery and Scriptwriting

We’ll discuss your ideas and get started on outlining a script.

Storyboarding & Style Development

In this phase, we create a visual plan and storyboard with you that guides our animation process.

Post-Production

Finally, we’ll edit and deliver the completed animation to you!

Industries We Work With

We work with a wide variety of industries to build and deliver impactful 2D animation messaging:

• Technology
• Finance
• Government
• Retail
• Advertising
• Entertainment
• Gaming
• Education & E-Learning
• Healthcare
• Architecture & Real Estate
• Non-Profit